A brand can be defined as a combination of created perceptions through experiences, moments, product, service and interactions. It is the feeling someone gets when they look at your service, product or organisation. Many people think it’s a logo that gives a brand meaning, but it is in fact quite the opposite. It is a brand that gives a logo meaning.
How do you get others to perceive your brand in a way that you are happy with? 🤔 Just one of the thought-provoking questions in my guide, 5 Steps To Build Your Brand.
This guide dives into 5 steps to help you build your brand…
