How are your Competitors getting traffic to their website? What Keywords are they using? What Backlinks do they have?
A Client recently asked to have a Competitor Analysis carried out on some identified Competitors. The report was to look at their Competitors for any Keywords/Search Terms that they use and what Backlinks their Competitors are on. This is all compared to the Clients website.
Why is this type of analysis important? Well wouldn’t you want to know if there is something your Competitors are doing online that you aren’t and possibly should be?
What does the report contain?
– Summary of Backlinks for Client and Competitors
– Top Backlinks that Competitors have that you could be utilising
– Keyword Analysis : Top 100 used keywords that each Competitor is using
– Competitor Site Feedback
– Site Speed Comparisons
This was the feedback from the Client : “𝑊𝑒 𝑐𝑜𝑚𝑚𝑖𝑠𝑠𝑖𝑜𝑛𝑒𝑑 𝐽𝑜𝑛 𝑡𝑜 𝑐𝑎𝑟𝑟𝑦 𝑜𝑢𝑡 𝑠𝑜𝑚𝑒 𝑎𝑛𝑎𝑙𝑦𝑠𝑖𝑠 𝑜𝑛 𝑜𝑢𝑟 𝑤𝑒𝑏𝑠𝑖𝑡𝑒. 𝐻𝑖𝑠 𝑓𝑖𝑛𝑑𝑖𝑛𝑔𝑠 ℎ𝑒𝑙𝑝𝑒𝑑 𝑖𝑙𝑙𝑢𝑚𝑖𝑛𝑎𝑡𝑒 𝑠𝑜𝑚𝑒 𝑘𝑒𝑦 𝑖𝑠𝑠𝑢𝑒𝑠 𝑎𝑛𝑑 𝑤𝑒 ℎ𝑎𝑣𝑒 𝑖𝑛𝑐𝑜𝑟𝑝𝑜𝑟𝑎𝑡𝑒𝑑 𝑡ℎ𝑒𝑠𝑒 𝑖𝑛𝑡𝑜 𝑜𝑢𝑟 𝑣𝑖𝑠𝑖𝑜𝑛 𝑓𝑜𝑟 𝑡ℎ𝑒 𝑠𝑖𝑡𝑒. 𝑊𝑒 𝑎𝑟𝑒 𝑎𝑙𝑠𝑜 𝑠𝑡𝑎𝑟𝑡𝑖𝑛𝑔 𝑡𝑜 𝑖𝑚𝑝𝑙𝑒𝑚𝑒𝑛𝑡 𝑠𝑜𝑚𝑒 𝑜𝑓 𝑡ℎ𝑒 𝑏𝑎𝑐𝑘𝑙𝑖𝑛𝑘𝑠 𝑤𝑜𝑟𝑘 𝑡ℎ𝑎𝑡 𝑦𝑜𝑢 ℎ𝑖𝑔ℎ𝑙𝑖𝑔ℎ𝑡𝑒𝑑 – 𝑎𝑛𝑑 ℎ𝑎𝑣𝑒 𝑡𝑎𝑘𝑒𝑛 𝑡ℎ𝑖𝑠 𝑖𝑛𝑡𝑜 𝑐𝑜𝑛𝑠𝑖𝑑𝑒𝑟𝑎𝑡𝑖𝑜𝑛 𝑤𝑖𝑡ℎ 𝑜𝑢𝑟 𝑎𝑑𝑣𝑒𝑟𝑡𝑖𝑠𝑖𝑛𝑔 𝑎𝑛𝑑 𝑃𝑅 𝑝𝑙𝑎𝑛 𝑓𝑜𝑟 𝑛𝑒𝑥𝑡 𝑦𝑒𝑎𝑟 𝑡𝑜𝑜! 𝐴𝑙𝑙 𝑖𝑛 𝑎𝑙𝑙 𝐼’𝑚 𝑟𝑒𝑎𝑙𝑙𝑦 𝑝𝑙𝑒𝑎𝑠𝑒𝑑 𝑤𝑖𝑡ℎ 𝑡ℎ𝑒 𝑜𝑢𝑡𝑐𝑜𝑚𝑒 𝑠𝑜 𝑓𝑎𝑟. 𝐻𝑒 ℎ𝑎𝑠 𝑎 𝑘𝑛𝑎𝑐𝑘 𝑜𝑓 𝑠𝑖𝑚𝑝𝑙𝑖𝑓𝑦𝑖𝑛𝑔 𝑙𝑜𝑡𝑠 𝑜𝑓 𝑐𝑜𝑚𝑝𝑙𝑒𝑥 𝑑𝑎𝑡𝑎 𝑠𝑜 𝑡ℎ𝑎𝑡 𝑤𝑒 𝑤𝑒𝑟𝑒 𝑎𝑏𝑙𝑒 𝑡𝑜 𝑒𝑎𝑠𝑖𝑙𝑦 𝑢𝑛𝑑𝑒𝑟𝑠𝑡𝑎𝑛𝑑 𝑎𝑛𝑑 𝑖𝑚𝑝𝑙𝑒𝑚𝑒𝑛𝑡 ℎ𝑖𝑠 𝑟𝑒𝑐𝑜𝑚𝑚𝑒𝑛𝑑𝑎𝑡𝑖𝑜𝑛𝑠”
If you are interested in a Competitor Analysis Report, please get in touch
Contact Jon via email at email@example.com or contact him on 07946 882501